In a move that highlights the ever-growing potential of the mobile gaming industry, Scopely, a prominent mobile-first games leader, has recently made a significant investment of $20 million in Burlingame Studios[1]. Burlingame Studios is a new game development studio founded by veterans of the casual games industry[1]. This partnership between Scopely and Burlingame Studios aims to leverage the expertise and resources of both companies to create an “all new experience”[2]. The collaboration is expected to bring exciting new games to the market and further strengthen Scopely’s position as a leading player in the mobile gaming industry.
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1. The Partnership and Investment
Scopely’s partnership with Burlingame Studios marks a significant milestone for both companies. As part of the agreement, Scopely has invested $20 million in Burlingame Studios, demonstrating its confidence in the studio’s potential[2]. This investment will provide Burlingame Studios with the necessary resources to develop high-quality mobile games that resonate with players.
The collaboration between Scopely and Burlingame Studios goes beyond financial support. The two studios will work closely together to create a unique gaming experience that combines their respective strengths and expertise[2]. By leveraging Scopely’s extensive knowledge of the mobile gaming market and Burlingame Studios’ creative talent, the partnership aims to deliver innovative and engaging games that captivate players worldwide.
2. Burlingame Studios: A New Player in the Industry
Burlingame Studios, led by Chief Executive Chris McGill, is a California-based game development team that brings together veterans from the casual games industry[1]. With their wealth of experience and passion for creating immersive gaming experiences, Burlingame Studios is well-positioned to make a significant impact in the mobile gaming industry.
The partnership with Scopely provides Burlingame Studios with access to a vast network of resources and expertise. By joining Scopely’s developer ecosystem, Burlingame Studios gains valuable support in areas such as marketing, distribution, and user acquisition[4]. This collaboration opens up new opportunities for Burlingame Studios to reach a wider audience and establish itself as a key player in the industry.
3. The Potential of the Mobile Gaming Industry
Scopely’s investment in Burlingame Studios reflects the immense potential of the mobile gaming industry. With the widespread adoption of smartphones and the increasing popularity of mobile gaming, the industry has experienced significant growth in recent years. According to a report by Newzoo, the global mobile gaming market is projected to reach $272 billion by 2030[3].
The mobile gaming industry offers a unique opportunity for developers to create immersive and accessible gaming experiences that can be enjoyed anytime, anywhere. With advancements in technology, mobile games have become increasingly sophisticated, offering console-like graphics and gameplay. This has attracted a diverse audience, including both casual and hardcore gamers.
Furthermore, the rise of in-app purchases and microtransactions has transformed the revenue model of mobile games. Developers can now generate substantial revenue through in-game purchases, advertisements, and subscriptions. This has created a lucrative market for game developers and publishers alike.
4. Impact on Scopely’s Market Position
Scopely’s investment in Burlingame Studios further solidifies its position as a leading player in the mobile gaming industry. By partnering with a talented and experienced game development team, Scopely expands its portfolio of games and strengthens its ability to deliver high-quality gaming experiences to its global audience.
The collaboration with Burlingame Studios also aligns with Scopely’s strategy of investing in promising studios and fostering innovation in the industry. Over the years, Scopely has established itself as a publisher that values creativity and originality. By supporting Burlingame Studios, Scopely demonstrates its commitment to nurturing new talent and pushing the boundaries of mobile gaming.
Conclusion
Scopely’s $20 million investment in Burlingame Studios marks an exciting development in the mobile gaming industry. The partnership between these two industry leaders has the potential to create groundbreaking games that captivate players worldwide. With Burlingame Studios’ creative talent and Scopely’s market expertise, this collaboration is set to shape the future of mobile gaming.